About Us

Meet the Founder

Hello, I’m Surbhi Goel, the heart behind Miomorfia.

I was married at 20 and spent years dedicated to my home and children. But a quiet dream lived within me; to create something of my own. At 40, I took a leap of faith and joined the Indian Institute of Gems & Jewellery.

Surrounded by classmates half my age and struggling with my eyesight, the journey wasn’t easy. But I persevered, and to my own surprise, I graduated top of my class.

That moment changed everything.

Miomorfia was born from that triumph, from a place of resilience, passion, and belief that it’s never too late to start anew. Each piece I design is a reflection of my story, my heritage, and the strength in every woman who dares to dream again.

Thank you for being a part of my journey. With all my heart,

– Surbhi

About Miomorfia

Miomorfia comes from two words: “Mi” meaning “me” and “Omorfia” meaning “beautiful”. Together, it means “my beauty”; a celebration of individuality, identity, and inner strength.

Miomorfia is a 92.5 sterling silver jewelry label that brings this meaning to life through every handcrafted piece. Rooted in heritage and rich Indian artistry, our collections reflect not just external elegance, but the culture, stories, and confidence that make each person uniquely beautiful.

From delicate heirloom designs to bold contemporary statements, every piece is created to help you express your own version of beauty; whether that’s shaped by tradition, simplicity, or self-expression.

Miomorfia offers jewelry for women, men, and children, with a wide range of styles and price points to make timeless design accessible to all. We currently ship across India and will soon be sharing our story globally.

Miomorfia, Jewelry with Style for your beauty, your story, and your shine.

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